Process

Seven steps. The same on every project.

The process exists so that you never have to ask what is happening this week. Every stage has its own deliverable and its own approval point.

The full arc of a project.

Discovery to launch typically runs three to sixteen weeks, depending on the size of the build.

Every week you receive
  • ✓ A staging link with the latest build
  • ✓ A written progress summary
  • ✓ The plan for the coming week
  • ✓ Any blockers, stated plainly
Approvals

Where you sign off.

Written approval is taken at these four points. The next stage begins only after that.

GATE 01

Scope and proposal

Features, timeline and commercials in writing. Kickoff follows sign-off.

GATE 02

Wireframes and structure

Page structure and user flows are locked before visual design begins.

GATE 03

Final UI design

Development starts after design approval, which is what prevents costly rework.

GATE 04

Pre-launch UAT

You test on staging yourself. Nothing goes live without your approval.

What happens when requirements change?

Small changes are absorbed into the scope. Larger ones are estimated separately and added only once you approve. The invoice never grows quietly.

And if there is a delay?

If the delay is ours, the timeline extends at no additional cost. If content or approvals are pending on your side, that appears just as transparently in the schedule.

What happens after launch?

30 to 90 days of support at no cost, depending on the engagement. After that, a maintenance plan is optional — the code is yours and you may continue with anyone.

Shall we start at step 01?

The discovery call is free, and you will leave it with at least one honest recommendation.